How is AI Impacting Marketing in the Years to Come | Craig Hardy

2024 1ArtificialIntelligence Conference

AI's Transformative Impact on Marketing: Insights from Craig Hardy

At the 1ArtificialIntelligence, Craig Hardy, CEO of Start Date and TechWorks, discusses "How AI is Impacting Marketing in the Years to Come." Hardy highlights AI's role in marketing by detecting market intelligence, predicting outcomes, and enabling end-to-end marketing. He explains how AI analyzes online behaviors and market activities to understand decision-makers' needs. Hardy shows how AI identifies market needs, such as Daisy Brand's expansion requiring a CFO, and streamlines marketing by matching candidates and generating personalized email campaigns. Hardy envisions AI providing predictive insights, urging businesses to continuously adapt to stay competitive.

Information


Program:
1ArtificialIntelligence

Released:
2024

Languages


Audio:
English

Subtitles:
English

Accessibility


CC:
Closed caption (CC) available in English

Transcript:
Video transcript available in English

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