Humanizing AI: Bridging Technology and Humanity for a Collaborative Future | Alex Genov

Alex Genov, a leader in customer experience (CX) and behavioral psychology, champions a human-centered approach to artificial intelligence (AI). Speaking at 1ArtificialIntelligence, his session, "Humanizing AI: Bridging Technology and Humanity for a Collaborative Future," emphasizes balancing AI's power with empathy and ethics. Genov highlights the limitations of data without context, sharing examples like uncovering “mommy guilt” at Zappos through qualitative research. He warns against unchecked AI adoption, citing ethical missteps like Target’s predictive analytics. “AI should serve humanity, not replace it,” Genov states, urging businesses to pair AI with human understanding to foster trust, empathy, and meaningful innovation.