Revolutionizing Boutique Hospitality: The Boutique Hotel of the Future | Elena Papadonikolaki

At 1TourismWorld, Elena Papadonikolaki, Founder & CEO of Boutique Setters, redefines the future of independent hospitality in her session, “Revolutionizing Boutique Hospitality: The Boutique Hotel of the Future.” Positioned as a curated B2B platform, Boutique Setters connects boutique hotels with top-tier vendors, offering a scalable model for personalized, experience-driven, and sustainable growth. Papadonikolaki argues that boutique hospitality is not about size, but about soul—emphasizing human-centric service, localized identity, and tech-enabled personalization. Through community-powered collaboration, peer-to-peer learning, and strategic synergies, Boutique Setters empowers independent hoteliers to compete globally while preserving the authenticity that defines the boutique experience.