Email is a tried-and-true digital marketing tactic for growing your business. But those who don’t already have a large email list built up may be wondering what they should be doing to collect email addresses in the first place. Of course, that’s only the first half of the equation.Using your email list properly will help you achieve repeat sales and increase your profit margins. But poor email marketing will ultimately just get your messages sent to the spam folder.By using the right techniques to build your list, you can ensure that your messages will be welcomed once you …
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