“The idea is that the university knows you well enough to expect something from you,” said Sara Goldrick-Rab, professor of sociology and medicine at Temple University and author of Paying the Price: College Costs, Financial Aid, and the Betrayal of the American Dream. “You get those words very early in the relationship, and they don’t really know you at all. It doesn’t build trust.”Then comes the kicker: That expectation may be just the beginning. “A college often expects students to pay more than the E.F.C.,” said Robert Kelchen, associate professor of higher education at Seton …
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