November 20, 2020
Recognizing and solving customer pain points is one of the best ways for a business to differentiate itself from competitors. To truly deliver a comprehensive solution to your customers, it’s important to recognize, identify, and solve even their most complex pain points.
What Are Customer Pain Points?
A pain point is a specific problem that your customers or prospective customers are or will experience. These problems are diverse and experienced differently by each consumer; however, they typically fall into one of the following four broad categories.
1. Financial Pain Points
This category of pain points centers around exactly what …
