COVID-19 created not only suffering and hardship, but a dislocation in American life. For many, the pandemic forced a reappraisal of relationships, careers, consumption, and priorities for the future. And the virus was kindling for rising awareness of systemic racism and inequities to record-setting voter turnout. Yet how much has really changed versus simply accelerated events that were already underway?
Drawing on The Harris Poll’s COVID weekly tracker of American sentiment through the crisis, John Gerzema, CEO of The Harris Poll, presents a data-driven portrait of what the virus truly changed in America’s future trajectory in this webinar hosted by Columbia Business School’s Center on Global Brand Leadership.
