Benitago Group, a startup looking to build a big portfolio of Amazon brands, is announcing that it has raised $55 million in new funding — most of it in the form of credit lines to fund acquisitions, plus an equity investment.
“We want to take these brands and growth them and run them a lot more efficiently,” said co-founder Santiago Nestares.
Other startups have also raised big rounds to roll up Amazon FBA (Fulfillment by Amazon) businesses, but Nestares told me that Benitago is different because it’s not just focused on “financial arbitrage.” Instead, it has created a detailed, repeatable blueprint …
