With the close of its latest investment fund, Norrsken VC is is taking an unprecedented step in tying the compensation of its partners to the positive changes the firm’s portfolio companies have on the world — and not just their financial returns.
The firm, which released its impact assessment for 2020 last week, has invested in companies that address seven of the United Nations’ seventeen sustainable development goals, and is benchmarking its performance on goals that range from the tightly monitored to the slightly tautological.
In some instances, the goals are simply customer metrics (with the assumption that the more customers …
