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Smart Home Amenities Can Attract the Latest Renter Batch: Boomers


Renter populations have skewed younger for years. This makes sense considering many young Millennials and Generation Zers are renting for the flexibility it allows them to save up for their first home purchase. However, the fastest-growing renter demographic is surprising: Baby Boomers and smart home amenities can attract this latest renter batch.
With the real estate market nearing the peak set just prior to the Great Recession, Boomers are cashing in and selling their homes.
And instead of buying new ones with those profits, many are opting to rent — either to wait out an inflated market or to take advantage …

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