Conversational interfaces have the potential to allow customers to interact more naturally with automated systems. From virtual assistants to concierge chatbots, conversational interfaces can bring convenience and personalization to customers at scale. However, these benefits depend not only on the technology that the Amazon Lex platform and other AWS services can provide, but also on establishing good conversation design as a foundation.
Conversation design is the discipline of defining the purpose, experience, and interactions of a conversational interface before it’s built. Whether you’re a product owner, design leader, or a developer, it can be beneficial to understand the …
