Opinions expressed by Entrepreneur contributors are their own.
About 15 years ago, coconut water hit the U.S. market and exploded in popularity with its purported health benefits. Though the craze has slowed somewhat in recent years, the drink still takes up its fair share of space on shelves nationwide. But many who’ve given the beverage a chance share a less-than-glowing take: It doesn’t really taste good. Would most people drink coconut water if it weren’t a lower-calorie, less sugary alternative to sports drinks and sodas? Probably not.Â
Courtesy of Pricklee
Five Boston-based, first-generation American friends in their …
