In today’s world where change is constant, businesses must think big to thrive and survive. One interesting solution has emerged: convergence.
Convergence occurs when the products and services of two or more separate industries are viewed by consumers as complementary. Thanks to advances in technology, convergence is now primed to play a much bigger role in enabling transformational change.
For instance, United Airlines recently expanded its existing digital platform capabilities to help customers easily find a local Covid-19 testing provider, book appointments and receive confirmation whether their test results complied with their destination’s requirements directly from the United …
