But the most interesting question, to my mind, is: Why is Mr. Zuckerberg doing this? After all, it’s not a prelude to a huge corporate reorganization or a sign of a chief executive who wants to give himself an easier job, as was the case when Google renamed itself Alphabet in 2015 and Larry Page handed over day-to-day control of Google to Sundar Pichai. And even though some have speculated that the Meta rebranding is meant to distract from Facebook’s most recent round of scandals, it’s bizarre to think that announcing a radical plan to reinvent the digital world would make critics less skeptical of the company’s …
