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This week in TechCrunch Experts: Don’t blow your Q1 2022 marketing budget



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The TechCrunch Experts program had an active week!
Joey Noble, community manager for Demand Curve, returned with a teardown of Customer.io’s homepage with insights you can apply to your own company’s website, and Jonathan Martinez shared his essentials for creating an optimal growth marketing tech stack.
With the new year almost upon us, I interviewed several of the experts we’ve identified through the Experts program and asked each of them how they’d manage a small Q1 2022 marketing budget, and on Wednesday, Senior Editor Walter Thompson hosted a Twitter Space with Octane.ai co-founder Ben Parr to discuss using zero-party data for personalization.
Our coverage this week …

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