Baird, the financial services firm, took the principle a step further by codifying it in policy. Employees are informed during their orientation of the company’s “no asshole rule” — it’s even written into training material. Leslie Dixon, the head of human resources, has fired people for violating it.“By putting it out there in print and talking about it when they’re onboarded and throughout their career, it fosters a very open conversation about behavior that’s not illegal but that can be uncomfortable,” Ms. Dixon said.Like the team at Strategyzer, the enforcers of Baird’s policy realize rudeness isn’t an immutable trait. People aren’t fired for slip-ups. Even Beth Kavelaris, director of …
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