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South Korea’s RECON Labs raises $4.4M to help shoppers visualize products by creating 3D models in AR   



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Augmented reality (AR) can help customers shopping online preview products before making a purchase, and is a growing area of investment for e-commerce businesses. According to a recent survey of 16,000 Snapchat users in 16 markets, 92% of Gen Zers want to use AR and VR for online shopping.
Now, a South Korean augmented reality (AR) startup called RECON Labs, which enables e-commerce customers to create 3D models within a few hours by taking a short video of products via its platform PlicAR, has raised $4.4 million. The company will use its Series A funding to increase its headcount and enhance its platform PlicAR, which helps automatically turn a 2D image into a 3D view of its products without requiring any special skills in 3D modeling.
RECON Labs CEO Seong-hoon Ban told TechCrunch that t …

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