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Affirm and Klarna ramp up competing efforts to attract US consumers



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Buy now, pay later has become nearly ubiquitous here in the U.S. As such, companies that offer that technology to merchants are unsurprisingly growing more competitive with each other.
Case in point. This past week, San Francisco–based Affirm announced it was making its buy now, pay later technology available to U.S. businesses that use Stripe’s payments tech. This means that a whole slew of companies that were not previously able to offer their customers the option to pay in installments, now can.
The deal is significant for Affirm because Stripe, which was valued at $95 billion last year, has “millions” of customers globally. It processes hundreds of billions of dollars each year for “every size of …

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