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Who is going to buy Cadillac’s $300,000 hand-built EV?



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The battery-electric Celestiq sedan, which starts “north of $300,000,”  is tasked with more than restoring Cadillac to its former glory; it now must back executives’ bold claim to “reestablish the iconic brand as the standard of the world.”
But with a price tag more than three times the average transaction price of a vehicle from General Motors’ luxury marque, it’s difficult to imagine many Cadillacs of that heft — no matter how highly customized — will be quietly charging behind suburban garage doors.
As the market enters an age where lower priced EVs pack 300-mile ranges along eye-popping horsepower and torque, who needs a bespoke EV?
Cadillac is bett …

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