QR code tech, which exploded during the pandemic as businesses searched for hygienic alternatives to physical touchpoints, continues to grow in popularity particularly across sectors such as restaurants and outlet retail. According to Insider Intelligence, more than 99.5 million smartphone users will scan a QR code by 2025, up from 83.4 million in 2022. There’s a potential downside — some argue QR codes reduce the need to hire employees who collect payments and service customers — but it seems clear that the tech, for better or worse, isn’t’ going anywhere.
That’s benefitted startups like Beaconstac, which works with companies including United Airlines, Amazon and Deloitte to create end-customer QR code experiences. In a sign of just how rosy business has been, Beaconstac today announced that it closed a $25 million Series A funding round led by Telescope Partners with participation from Accel.
Co-founder and CEO Sharat Potharaju says t …
