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Return to Office Enters the Desperation Phase



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Manny Medina, the chief executive of a Seattle-based artificial intelligence sales company, doesn’t mind repeating himself. It comes with the territory, after all. That tolerance proved convenient this year as he faced the same question innumerable times.Wait, so why was it you wanted us back in the office?The engineers reminded him of their commutes. The working parents reminded him of school pickup times. Mr. Medina replied with arguments he has delineated so often that they have come to feel like personal mantras: Being near each other makes the work better. Mr. Medina approached three years of mushy remote-plus-office work as an experiment. His takeaway was that ideas bubble up more organically in the clamor of the office.“You can interrupt each other witho …

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