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China’s draft measures demand ‘individual consent’ for facial recognition use



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The pervasive use of facial recognition technology across all facets of life in China has elicited both praise for its convenience and backlash around privacy concerns. The widespread adoption has also fueled the exponential growth of valuations in companies specializing in the field, such as AI giants SenseTime and Megvii.
Now the industry is facing some potentially significant changes as Beijing steps up efforts to establish more defined boundaries for the technology’s usage. The move is building upon the implementation of major tech regulations that rolled out in recent years targeting cybersecurity, data security, and privacy protection.
On Tuesday, the Cyberspace Administration of China (CAC), the nation’s top internet watchdog, unveiled a series of proposed measures aimed at regulating the application of facial recognition. The technology has been extensively employed in both the public and private sectors, ranging from facial scans used to authenticate payments in supermarkets to identity verification procedures at airport boarding gates — the latter an increasingly common practice …

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