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Revolutionizing Hospitality Through Sustainability



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How Net Positive Strategies Are Transforming the Future of the Tourism Industry


A Pivotal Moment for Hospitality

The hospitality industry stands at a critical crossroads, challenged to balance economic growth with environmental stewardship. At the heart of this significant transformation is Glenn Mandziuk, Chief Executive of the World Sustainable Hospitality Alliance, who inspired attendees at 1TourismWorld with his visionary address, “Net Positive Hospitality: Future-Proofing the Industry.”

A Visionary Leader Driving Change

Internationally recognized for transformative leadership, Glenn Mandziuk brings over 25 years of impactful experience dedicated to sustainability in travel and tourism. His role at the World Sustainable Hospitality Alliance has accelerated the industry’s shift from traditional sustainability towards a regenerative, net-positive model—an approach designed to enrich destinations and communities beyond mere neutrality.

Rapid Expansion and Global Influence

Under Mandziuk’s stewardship, the Alliance evolved dramatically from its 1992 inception, spearheaded by His Majesty King Charles III, becoming a global charity post-pandemic. Expanding by an impressive 400% in just two years, the Alliance now unites major hospitality stakeholders, representing over 66,000 hotels and eight million rooms globally, alongside influential partners from technology, consulting, and sustainable product sectors.

Defining the Path to Net Positive Hospitality

Central to Mandziuk’s strategic direction is the “Pathway to Net Positive Hospitality,” a roadmap guiding businesses toward sustainability through clear universal sustainability criteria. This innovative framework enables consistent measurement of crucial sustainability metrics such as carbon emissions, water use, waste reduction, and energy efficiency.

Data-Driven Sustainability and Transparency

Recognizing the necessity for precise measurement and reporting, Mandziuk is spearheading the development of an industry-owned data platform. This pioneering initiative aims to simplify sustainability reporting, benchmarking, and communication, allowing businesses to transparently demonstrate their progress to regulators, investors, and discerning customers.

Empowering Communities through Action

A cornerstone of Mandziuk’s approach involves scalable solutions addressing community needs. Notably, the employability program provides soft-skills training, mentorship, and meaningful employment to marginalized groups across regions like India, Sri Lanka, and parts of Africa, demonstrating the true essence of net positive hospitality—uplifting communities directly.

Investing in the Future through Innovation

Mandziuk is launching the Global Impact Fund to accelerate the hospitality industry’s transition towards sustainability. Targeting critical areas like sustainable energy, food systems, and biodiversity projects, this investment fund highlights the industry’s urgent need for focused research and development, overcoming substantial financial and operational barriers to deep decarbonization.

Transforming Investor Perceptions

Mandziuk’s advocacy has significantly reshaped investor perceptions of hospitality’s commitment to sustainability. Through consistent effort and demonstrable results, the sector is now increasingly viewed as an attractive investment for sustainability-focused portfolios, enhancing its credibility in the financial community.

A Vision Realized: Guardians of the Planet

Mandziuk’s ultimate goal is clear: embedding net positive hospitality deeply into the industry’s ethos. By prioritizing regenerative practices and social equity, he aims for the hospitality sector to serve as proactive guardians of the planet, setting a higher standard of responsibility and action.

Leading a Regenerative Revolution

Through dynamic, visionary leadership, Glenn Mandziuk continues to redefine sustainable leadership in hospitality. He positions the industry not only to respond to global challenges but to proactively shape a regenerative future, enriching communities and environments for generations to come.

>> WATCH THE VIDEO OF THE SESSION HERE