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Demand Curve: Questions you need to answer in your paid search ads

Stewart Hillhouse Contributor Stewart Hillhouse writes actionable growth marketing insights as senior content lead at Demand Curve. By night, he interviews marketers and creatives on his podcast, Top Of Mind. […]




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Sendlane raises $20M to convert shoppers into loyal customers

Sendlane, a San Diego-based multichannel marketing automation platform, announced Thursday it raised $20 million in Series A funding. Five Elms Capital and others invested in the round to give Sendlane […]




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Demand Curve: How to double conversions on your startup’s homepage

Nick Costelloe Contributor Nick writes actionable growth marketing insights as head of content at Demand Curve. More posts by this contributor Demand Curve: 10 lies you’ve been told about marketing […]




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Can advertising scale in VR?

Michael Boland Contributor More posts by this contributor Your in-car attention is media’s next battleground Mobile and enterprise are the keys to VR/AR scale One of VR’s prospective revenue streams […]




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AdTech startup Tomi raises Seed funding to make real estate ads perform as well as ecommerce

Industries like real estate, automotive, and financial services have long and offline sales cycles and digital advertising tends not to perform well in these areas. The conversion rates are low […]




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Twitter to begin pilot testing Fleet ads starting today

Ads are coming to Twitter’s version of Stories, known as Fleets. The company announced today it will began pilot testing Fleet ads in the U.S., which will bring full-screen, vertical […]