Japanese advertising giant Dentsu was one of the driving forces behind the 2020 Tokyo Olympics, helping bring in a record-shattering $3.6 billion in sponsorships and coordinating everything down to the […]
Olympic Games (2020)
Trending topics and news from the Olympic Games (2020) category
Back to news homeNBC Opens Olympics With ‘Worst Hand Imaginable’
Follow our latest coverage of the 2022 Winter Olympics.Last year, NBC Sports executives called the Tokyo Olympics their most challenging undertaking ever.Now that experience is starting to look like a […]
Tokyo’s Olympic Bubble? Wait Till You See Beijing’s.
BEIJING — Guards in biohazard suits, ready to stop anyone from leaving. Athletes giving interviews from behind plastic walls, speaking through microphones. All-day armpit thermometers, with tiny transmitters to sound […]
How the Olympics Hurt Tokyo’s Economy
Toshiko Ishii, 64, who runs a traditional hotel in the city’s Taito Ward, spent over $180,000 converting the building’s first floor into an eatery in anticipation of a flood of […]
NBC Sees Low Ratings During a Difficult Olympics
The 1992 Olympics in Barcelona had the Dream Team. The 2008 Olympics in Beijing had the Michael Phelps medal sweep. The Tokyo Olympics has a pandemic.That has been the greatest […]
A Chinese Gold Medalist Was Asked About Her “Masculine” Appearance
After Gong Lijiao won China’s first gold medal in an Olympic field event on Sunday, a reporter for state news media asked about her “masculine” appearance and her life plans, […]
I.O.C. Seeks Answers After 2 Chinese Medalists Wore Mao Pins During Medal Ceremony
The International Olympic Committee said it was investigating a potential breach of Olympic regulations after two cyclists from China wore pins bearing the silhouette of Mao Zedong in a medal […]
Taiwan’s Gold Medal Win Over China in Badminton Raises Tension
At the medal ceremony for the badminton men’s doubles on Saturday, the winning players watched a flag being raised, but it was not their own. They sang as a song […]
Shi Tingmao of China Wins Diving Gold in 3-Meter Springboard Event
They make it look easy: crisp gymnastics through the air, knifing impact with the water and barely a splash upon entry.But diving is a grueling sport, requiring years of training […]
Olympic Success Gives Hong Kong an Emotional Lift in Hard Times
TOKYO — The light red flag with the five-petaled bauhinia flower does not represent a country. But Hong Kong, the Chinese territory where political and civil rights have been battered […]