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This Ad’s for You (Not Your Neighbor)

Over the last few weeks, tens of thousands of voters in the Detroit area who watch streaming video services were shown different local campaign ads pegged to their political leanings.Digital […]




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One year later, Apple’s privacy changes helped boost its own ads business, report finds

A new report examing the impact of Apple’s privacy feature, App Tracking Transparency, indicates Apple’s ads business appears to have financially benefitted as a result of the feature’s launch. Now […]




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Washington Post’s Business Struggles as Frustrations Mount

In the years after Jeff Bezos bought The Washington Post in 2013, business boomed. Droves of readers bought digital subscriptions, and the newsroom roughly doubled in size, adding hundreds more […]




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Report: Apple explored ads in Apple Maps as it weighs broader ads push

A new report from Bloomberg indicates Apple may be expanding its advertising business beyond the App Store and other first-party apps like News and Stocks. This plan could see Apple […]




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How to run growth marketing during a recession

Jonathan Martinez Contributor Jonathan Martinez is a former YouTuber, UC Berkeley alum and growth marketing nerd who’s helped scale Uber, Postmates, Chime and various startups. More posts by this contributor […]




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How Mark Zuckerberg Is Leading Meta Into Its Next Phase

SAN FRANCISCO — Mark Zuckerberg, the founder and chief executive of the company formerly known as Facebook, called his top lieutenants for the social network to a last-minute meeting in […]







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How Wish Built (and Fumbled) a Dollar Store for the Internet

Consumers have complained to the Better Business Bureau about Wish products that never arrived or were unrecognizable when they did. France, which was one of Wish’s largest markets, ordered search […]




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Fighting the ‘copycat’ stigma in SaaS: 3 tricks that work

Sachin Gupta Contributor Sachin Gupta is the CEO and co-founder of HackerEarth. He was formerly a software developer at Google and Microsoft, and now oversees HackerEarth’s sales, marketing and general […]




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How Influencers Hype Crypto, Without Disclosing Their Financial Ties

Some of the projects that Mr. Armstrong promoted were small-time, experimental crypto ventures that eventually encountered problems. In those cases, he said, he considered himself a victim, too.“They’re preying on […]