Google said today that more than 2 billion logged-in monthly users are watching YouTube Shorts, giving it an edge over competitors like TikTok and Instagram Reels. This number is up […]
YouTube Shorts
Trending topics and news from the YouTube Shorts category
Back to news homeYouTube redesign gives long-form videos, Shorts and Live videos their own tabs on channel pages
YouTube is rolling out a change impacting how videos appear on its platform. The company today announced a redesign that now splits video content into three different tabs on all […]
YouTube to broadly support the @username format with launch of YouTube handles
YouTube is making it easier for creators to direct viewers to their channels. The company today announced “handles,” a new way for creators to identify their channel with an @username […]
YouTube is gearing up to give Shorts creators a cut of ad revenue, report says
YouTube is gearing up to turn on stable monetization for Shorts, its short-form video product, according to a new report from The New York Times. YouTube plans to launch ads […]
YouTube’s new tool lets creators turn their own videos into Shorts
YouTube wants to quickly ramp up the number of short-form “Shorts” videos available on its platform in order to better compete with TikTok. To aid with this effort, the company […]
Google begins rolling out ads in YouTube Shorts globally
Google is starting to gradually roll out ads in YouTube Shorts around the world, the company announced at its Marketing Live event this week. The official launch comes as the […]
Google tells shareholders that YouTube Shorts is doing great, don’t worry about TikTok!
Alphabet, the parent company to Google, announced its first quarter earnings this evening, and for the creator industry, that means a slew of news and updates about YouTube. YouTube is […]
YouTube announces a $100M fund to reward top YouTube Shorts creators over 2021-2022
YouTube is giving its TikTok competitor, YouTube Shorts, an injection of cash to help it better compete with rivals. The company today introduced the YouTube Shorts Fund, a $100 million […]