GenAI Transforming Retail | ShiSh Shridhar

At Leading Entrepreneurs of the World Conference, ShiSh Shridhar from Microsoft discussed generative AI's transformative impact on retail. He highlighted how AI automates content creation and personalizes customer experiences, enhancing efficiency and global reach. For instance, companies like Stitch Fix now generate personalized product descriptions rapidly. Generative AI also accelerates product development and reduces operational costs by automating routine tasks. Despite potential challenges like data privacy and algorithmic bias, Shridhar is optimistic about AI's future in enhancing both online and in-store experiences, especially through emerging technologies like augmented reality.