Axel Springer SE is the leading digital publisher in Europe.
Through consistent internationalization and digitization, Axel Springer SE is active in more than 40 countries through subsidiaries, joint ventures and licenses. Axel Springer has divided its activities into three operating segments.
With the segmentation, Axel Springer is consistently aligning its financial reporting to the revenue structure of a publishing house, which applies to the digital and the analog world likewise.
- Classifieds Media: The Classifieds Media segment covers all those business models which generate their revenues mainly through job and real estate advertising clients.
- News Media: The business models in the News Media segment primarily target paying readers that use digital media offerings, as well as printed newspapers and magazines.
- Marketing Media: The Marketing Media segment combines all the business models whose revenues are primarily generated by advertising clients in reach-based and performance-based marketing.
Axel Springer SE is a German digital publishing company that operates various newspapers, tabloid magazines, and lifestyle magazines.
Its largest source of revenue is the circulation of its flagship tabloid magazine, Bild, which boasts one of the largest circulations in Europe. It also operates Auto Bild, the largest automotive magazine in Europe, and Business Insider, an American business and technology website.
The company’s digital media offerings represent the majority of revenue through paid subscriptions, followed by advertising revenue from companies placing content in its print and digital offerings.