Opportunities and Drivers of Change in the Dietary Supplement Industry | Kenn Israel

Opportunities and Drivers of Change
in the Dietary Supplement Industry

Kenn Israel
Co-Founding Partner, BeyondBrands

Kenn Israel is a co-Founding Partner at BeyondBrands, a New York-based business development and marketing agency serving progressive, sustainable, plant-based & mission driven participants in the Beverage, Food, Dietary Supplement, Cosmetic, and Wellness categories.

Kenn is also the founder of Innovation Nutrition Consulting, a California-based boutique product development and innovation consultancy operating in the US and Europe serving leading dietary supplement, functional food, and nutraceutical ingredient firms.

Kenn is a member of the Natural Products Association (NPA) ComPLI Committee, NPA is the oldest and largest trade association serving the natural products industry working on the Committee for Product and Label Integrity.

He has accumulated a lot of experience in contract manufacturing, product development, regulatory affairs and compliance, brand marketing, and operations having held senior level executive positions with industry leading firms for over 2 decades.

Kenn has received formal training in nutrition and botanical medicine and he is also a former practicing member of the American Herbalist Guild.

BeyondBrands helps Build and Grow Your Brand
in the Natural Products Industry.

We’re current and former entrepreneurs, VP’s and C-Suite Executives who have started, grown and sold businesses in the Natural Products Industry.

We help build businesses that disrupt category norms through their innate passion and purpose to create prosperity that benefits both people and the planet.