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London’s Jiffy picks up £2.6M seed to enter the grocery dark store race



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Another online grocery delivery and “dark store” operator breaks cover today: London-based Jiffy, which aims to deliver fresh groceries and household essentials in around 15 minutes, has raised £2.6 million in seed funding as it readies for launch.
Backing the upstart, which already faces a plethora of better funded competitors, is venture capital fund LVL1 Group, with participation from AddVenture, TA Ventures, Vladimir Kholiaznikov, and angel investors Oskar Hartmann, Alexander Nevinskiy and Dominique Locher.
Jiffy says it will use the injection of capital to launch its first stores in London, as early as this month. It plans to make the service available …

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