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The Nubank EC-1



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Brazil is a country riven with economic contradictions. It has one of the largest and most profitable banking industries in Latin America, and is among the world’s most developed financial markets. Financial transactions that would take days to process in the United States through ACH happen instantaneously in Brazil. This sophistication, however, masks a backward state of affairs plagued by appalling customer service, exorbitant fees and lack of banking access for many.
The country’s financial system is volatile and often leaves its citizens with few or no alternatives. According to an HBS case study, “in December 2018 the interest …

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