Have you ever wondered why the costs of your Facebook ads are all over the place? In this video, learn about the key metrics you should focus on and what to consider when looking at ad cost fluctuations. Everything from seasonality to monthly or weekly changes, and geopolitical events can affect how your ads perform and how much they cost. Plus, discover what factors you should consider when making an ad spending budget, and find out how to devise a plan for any unexpected changes.
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About the Speaker
Bob Regnerus is the cofounder …
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