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What Happens to Amazon Prime Day Now? Reports Say This Is the Plan, According to Leaked Internal Documents

A new memo that just leaked from Amazon reportedly explains the current plan to delay it. That could have some significant ripple effects on small businesses.Last year, Amazon Prime Day accounted for 175 million items sold on Amazon in 18 countries, and sales exceeded “Black Friday and Cyber Monday combined,” according to Amazon. It’s a key opportunity for independent businesses that sell on Amazon, too. Amazon said last year that globally its platform facilitated $2 billion in small and medium-sized business sales during Prime Day. One of the best examples I’ve been able to document in some detail is how the company behind the Instant Pot used Prime Day to sell $14.8 million worth of product in a single day. Moreover, according to reports last year, Amazon Prime Day has grown to the point that it has a “halo effect” on other big retailers: perhaps billions more in sales for other vendors outside Amazon that benefit from the annual online shopping habit. But now it seems this year will be different. According to Amazon notes reviewed by Reuters and other media, the plan for 2020, as a result of the pandemic, is to delay Prime Day from its normal July date “until at least …

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Increase Sales With ‘The Dessert Pitch’

A while back, the “Tall One,” aka my husband, some good friends and I went out for an “it’s-been-way-too-long” double date.As always, the best part was our conversation — which was proven hysterical because I collected at least 20 southern stares while my loud and proud NJ-self bellowed with laughter.A good night indeed.But the grand finale was the sales pitch the waiter gave for the dessert. As he shared the sugary treats, he seemed uninterested and sleepy. I thought he might lay down in the booth next to us and call it a night. But then, all of a sudden, he came to life. (It’s a miracle!) As he shared the final option, he sounded like a kid on Christmas morning with the first peek of wrapped presents under the tree. His excitement was contagious and persuasive.Related: How To Create ‘Momentum Moments’ And Increase Sales 10-foldBefore you could say “sucker,” the choice was, of course, the final combo dessert option, a Bananas Foster rum bread pudding combo. And as he walked away, this table full of salespeople realized we’d been had. His energy close worked. He walked us right to the sale.The good news …

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Revealing the Secrets to Peak Professional and Personal Performance

Peak performance — it’s something just about everyone strives for. There are countless diets, books, blogs, TV shows and more dedicated to becoming your best self and operating at your highest capacity, both in business and in life. The question is, can it actually be done?While most focus on just one facet of self-care  (weight, productivity, nutrition, motivation, etc.), social entrepreneur and biohacker Lian Pham’s approach is all-inclusive and comprehensive. With her Peak Performance Pyramid, Pham — who, full disclosure, is a client of mine, but whose perspective I felt was valuable to share during these challenging times — has worked out a system of steps that include biohacking the mind, body and spirit to reach peak performance across the boards. Here’s how she did it, as well her tips on how you can, too.What led to your becoming so interested in peak performance?After the birth of my second child, I suddenly became very, very ill. I went to every hospital, every specialist, but found no explanation for my severe headaches, numbness and hypokalemia. I knew that something was wrong and that answers must be out there. I just had to find them. I never gave up, and …

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Why Learning a New Language Now Could Make You a More Successful Entrepreneur

The world is flattening (figuratively) as international trade is easier than ever and more people speak English than ever. But just because doing business in English is widely possible, doesn’t mean you shouldn’t learn a new language. There are a number of reasons why entrepreneurs owe it to themselves to learn a new language.Plus, with your social calendar nonexistent for the time being and great deals on language learning software and apps popping up (like this lifetime subscription to Babbel for 60 percent off), there’s never been a better time to try it out.It rewires your brain.When you learn a new language, your brain actually rewires itself. The human brain is incredibly plastic, changing and creating new connections whenever newer, less-used portions of the brain are used. That can actually make you feel smarter in the long run.See a different perspective.Language and culture aren’t just opposite sides of the same coin — they blend together in the edge. When you learn a new language, you get a unique look into the culture that speaks and thrives on that language. With that perspective, you may find yourself thinking of things in new, innovative ways.Improves listening skills.Listening …

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Here’s the Secret to Absorbing Key Ideas from Stacks of Business Books Every Year

It’s important for entrepreneurs to stay abreast of the trends, topics, and ideas being shared in the world of business. How else can you keep up with the evolving world around you? Of course, that also means you have to devote time to read. But with a business to run, a family to cater to, and all of your other personal obligations, it can be hard to find time to read. Fortunately, Soundview Executive Book Summaries® exists.Each year, 1,200 business books hit the bookshelf. Soundview aims to source out the truly great ones and extract the best, most compelling ideas. Soundview has been working with leading book publishers and best-selling authors for more than 40 years to deliver the best business ideas, concepts, and trends via easily digestible text or audio summaries. When you subscribe, you get 18 or 19 assets—including summaries, webinars, or newsletters—and every month Soundview adds seven new assets.Used at Nike, Honeywell, Lockheed Martin, and more, Inc.com says Soundview is where “some of the best business minds get their information.”If you’re trying to use more time at home to stay informed and on top of the business world, this is a great place to start. …

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United Airlines Thanked Customers For Its Bailout Money. Then It Carried On Treating Them Badly

Absurdly Driven looks at the world of business with a skeptical eye and a firmly rooted tongue in cheek. Saying please and thank you always adds an air of decency.
It’s important, though, that your words and your actions are in close concert. Especially in times like these.
Which makes me return to the thorny subject of United Airlines.
After the government bailed out airlines with around $58 billion of taxpayer money, there was something warming about receiving an email from United Airlines’ CEO Oscar Munoz.
It stumbled a little in the beginning. Munoz said he hoped I and my family …

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Zoom Will Now Enable Waiting Rooms by Default

Last week, I wrote about how all of us were depending on Zoom to “get it together.” Specifically, I was referring to the onslaught of criticism the company received due to inadequate security, lack of encryption, and a privacy policy that allowed the company to share your personal information with third-party services like Facebook.Zoom’s CEO, Erin Yuan, apologized, and committed to fixing the problems. The company even paused all feature development in the short-term until it has a better grip on the security issues. Zoom now says it’s rolling out changes that should help prevent some of the worst …

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A Supermarket Chain Was One Of The First To Anticipate Coronavirus. Then It Made A Truly Thoughtful Gesture To Help Local Restaurants

Absurdly Driven looks at the world of business with a skeptical eye and a firmly rooted tongue in cheek. Small businesses everywhere are wondering what will happen next.In the next hour, the next day and the next week.Small businesses also hope that those in their wider business ecosystem might lend a hand, especially if their businesses are strong.After all, it’s not as if any one business works in isolation. It may have employees, customers and suppliers. Those suppliers, in turn, may have their own employees, customers and suppliers.What can each of them do to help another …

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Amazon Shows How to Be a Business During a Crisis

It’s hiring 100,000 workers at a time when 10 million people filed for unemployment in just two weeks. It’s prioritizing the products that people need at a time when online shopping has surged. And its cloud computing platform is more important than ever as millions of people are working from home. That’s not even to mention the scientists and researchers who are using Amazon Web Services (AWS) to find therapies and–hopefully–a vaccine for Covid-19. It may also provide some escape from the chaos and anxiety of the world around us through good books on our Kindles or by renting a movie to …

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When The Crisis Struck, A Small Deli Made A Simple, Human Observation. Now It’s Something A Little Different

Absurdly Driven usually looks at the world of business with a skeptical eye and a firmly rooted tongue in cheek. Just a few weeks ago, business was good.Now, for many, there seems no business at all.You might think there isn’t too much of a market for that sort of thing, but when you’re confident in your product, you’ll likely find your customers.Coronavirus came along and messed with it all. Augie’s had to close the restaurant part of its deli and lay off most of its staff.Yet co-owner Lex Gopnik-Lewinski saw what was going on around his …

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