At least twice a month, Lizzy Laufters could count on getting a free coffee.A member of the Dunkin’ loyalty program, Ms. Laufters, a 22-year-old digital account executive for a public […]
Customer Loyalty Programs
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Back to news homeWhy Coupons Are Harder to Find Than Ever
Jill Cataldo is a master of coupons.She began cutting them out to save a dollar here and 50 cents there in the Great Recession, when she had two children in […]
Drive-Throughs That Predict Your Order? Restaurants Are Thinking Fast
Starbucks has employees at hundreds of busy locations strolling through car lines, taking orders with hand-held devices so customers can get their caffeine fix a few seconds faster. Shake Shack, […]