#Shoppingvorfreude is the hashtag the German retailers association, HDE, use to express joy for an eagerly anticipated event: The end of lockdown. On Twitter and Facebook, the association has started a campaign showing over 100 retailers’ personal messages. “After this difficult time, I am looking forward to welcoming my customers back into my shop,” writes Katrin Gerstberger. She runs a lingerie shop in the Bavarian town of Hersbruck. And shop staff from a fashion outlet express their anticipation and delight by collectively jumping for joy. The owners of a travel agency in the northernmost city of Kiel say on Twitter: “We …
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