At the 2023 Leading Entrepreneurs of the World Conference, ShiSh Shridhar, Microsoft’s Global Retail Startups Lead, showcased how generative AI is transforming retail, optimizing operations and personalizing customer interactions in […]
Marketing Strategies
Trending topics and news from the Marketing Strategies category
Back to news homeFrom Lyft’s Pink Light to Wendy’s Sassy Tweets, Strong Brands Stand Out. Make Sure Yours Does Too.
Opinions expressed by Entrepreneur contributors are their own. Excellent branding is imperative if you want to have a thriving business. See golden arches? You know it’s McDonalds without even reading […]
Key Strategies for Marketing New Versus Existing Products
When it comes to crafting a message and communicating it to the market, one size doesn’t fit all. Your PR and marketing will differ depending on your product’s age. Read […]