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Why Are You Seeing So Many Bad Digital Ads Now?

Digital ad spending, while still growing overall, “has decelerated precipitously,” according to an analysis last month by the research firm Insider Intelligence.Twitter seems to be faring the worst. The company […]




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YouTube Stars Rhett and Link Think This Is Their Moment

“We had a wardrobe room and a prop room, and people were going, ‘Does anyone want this?’” Mr. Hecox recalled.Brian Flanagan, Mythical’s chief operating officer, says the company’s business model […]




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Ahead of Midterms, Disinformation Is Even More Intractable

Ahead of the midterm elections, the proliferation of alternative social media sites has helped cement false and misleading information as a defining feature of American politics. Read More




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This Ad’s for You (Not Your Neighbor)

Over the last few weeks, tens of thousands of voters in the Detroit area who watch streaming video services were shown different local campaign ads pegged to their political leanings.Digital […]




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YouTube’s Dislike Button Rarely Shifts Recommendations, Researchers Say

For YouTube viewers dissatisfied with the videos the platform has recommended to them, pressing the “dislike” button may not make a big difference, according to a new research report.YouTube has […]




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Sweeping Children’s Online Safety Bill Is Passed in California

Social media and game platforms often use recommendation algorithms, find-a-friend tools, smartphone notices and other enticements to keep people glued online. But the same techniques may pose risks to scores […]




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To Fight Election Falsehoods, Social Media Companies Ready a Familiar Playbook

The election dashboards are back online, the fact-checking teams have reassembled, and warnings about misleading content are cluttering news feeds once again.As the United States marches toward another election season, […]




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Elijah Quashie Is a YouTube Star for Fried Chicken. How Is He Dealing With Inflation?

If you are walking anywhere in London and spot Elijah Quashie, a.k.a. The Chicken Connoisseur, he would be grateful if you resist the urge to make a fuss. Do not […]




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How Russia Propaganda Is Reaching Beyond English Speakers

The day after a missile struck a shopping mall in central Ukraine in June, killing at least 18 people, the Spanish-language arm of Russia’s global television network, RT en Español, […]




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Snapchat Introduces Its First Parental Controls

SAN FRANCISCO — Snapchat, the ephemeral messaging app, introduced its first parental controls on Tuesday, as social media platforms face increasing scrutiny for exposing young users to potentially harmful content.Snap, […]