What’s Facebook doing on TikTok? Scoping out the competition? DM’ing Charli? Recruiting beta testers? Buying ads? We’ll know soon enough because the social networking company has set up its own TikTok account, where it’s already amassed some 15.1K followers, as of the time of writing, despite not having posted any public videos. The account is verified by TikTok and Facebook also confirmed it’s legit.
Facebook’s TikTok (that sounds wrong) was spotted a couple of days ago by social media consultant Matt Navarra.
I hope their first tiktok is a watermarked Reel
— Matt Navarra (@MattNavarra) March 13, 2022
The account had acquired a blue checkmark indicating its verified status. But its lack of content and somewhat odd bio — “We believe people can do more together, than alone.” — why the comma?! — still made us question whether or not this was really Facebook’s account. In addition, th …