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Resignations Roil Twitter as Elon Musk Tries Persuading Some Workers to Stay

Hours before a Thursday deadline that Elon Musk had given Twitter employees to decide whether to stay or leave their jobs, the social media company appeared to be in disarray.Mr. […]




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Summer International uses social media data to launch new beauty brands

If you follow #beautytok, #beautytube or any beauty content on social media platforms, you know that popular product trends are hard to keep up with. Summer International stays ahead of […]







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TikTok Builds Itself Into an Ads Juggernaut

Brands have lapped it up. The toy brand Nerf now has a chief TikTok officer. The meat stick brand SlimJim calls itself the “C.E.O. of verified comments,” referring to its […]







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Elon Musk’s Twitter Did Not Perform at Its Best on Election Day

Before the sky had fully lightened in Arizona on Tuesday morning, one of the most pervasive false narratives of the midterm elections was already spreading on Twitter.More than 40,000 tweets […]




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Twitter Files Paperwork to Enter Payments Business

SAN FRANCISCO — Elon Musk’s Twitter may be getting into the payments business.The social media company last week filed registration paperwork to pave the way for it to process payments, […]




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Meta Lays Off More Than 11,000 Employees

“This will add up to a meaningful cultural shift in how we operate,” he said. The company will focus on a smaller number of “high priority” areas, he said, including […]




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Elon Musk Puts His Own Politics on Display on Election Day

Elon Musk put himself and his politics center stage on Twitter on Election Day.The world’s richest man began his day on Tuesday by tweeting to his 115 million followers that […]