Sesame Labs, a web3 marketing platform, raised a $4.5 million seed round co-led by Wing Venture Capital and Patron, co-founders Vinay Jain and Aman Jain exclusively told TechCrunch. “There hasn’t […]
Marketing
Trending topics and news from the Marketing category
Back to news homeStartups are building businesses out of DevOps tools for existing sales platforms
The growing market for sales tools has given rise to a curious cottage industry: DevOps startups specifically targeting the software used in sales and marketing functions. (Here, “DevOps,” refers to […]
Stop spending so much time on your product when pitching to investors
Investors don’t care about your product. Not really. Haje Jan Kamps 9 hours Investors think a great deal about a great number of things when considering an investment: How big […]
Walmart introduces virtual try-on tech which uses customers’ own photos to model the clothing
Walmart is expanding its support for AI-powered virtual try-on technology that allows online shoppers to better visualize clothing on models that look like themselves in both appearance and body type. […]
One year later, Apple’s privacy changes helped boost its own ads business, report finds
A new report examing the impact of Apple’s privacy feature, App Tracking Transparency, indicates Apple’s ads business appears to have financially benefitted as a result of the feature’s launch. Now […]
Vividly wants to put some sparkle in your next CPG trade promotion campaign
Supply chain shortages and high gasoline prices have forced consumer packaged goods companies to manage trade more effectively over the past year to compete with other brands. Add in a […]
Moving Awareness to Action: Marketing Technology to Prove Impact | Julie Davitz
October 18 @ 1:00 pm – 1:30 pm ET To ACCESS this session click on the ZOOM link below Please make sure that you are logged in on 1BusinessWorld to be able to […]
Use a scalpel when cutting startup expenses, not an axe
Scott Lenet Contributor More posts by this contributor 5 lessons from ‘Star Wars’ that can transform startup managers’ strategies and tactics The ‘art’ of VC startup valuations is a forgery […]
Hootsuite lays off nearly a third of its workforce as CEO tries to ‘refocus’
Social media marketing firm Hootsuite says it has slashed its workforce by 30%. “We need to refocus our strategies to drive efficiency, growth and financial sustainability,” CEO Tom Keiser said […]
How to run growth marketing during a recession
Jonathan Martinez Contributor Jonathan Martinez is a former YouTuber, UC Berkeley alum and growth marketing nerd who’s helped scale Uber, Postmates, Chime and various startups. More posts by this contributor […]