In the years after Jeff Bezos bought The Washington Post in 2013, business boomed. Droves of readers bought digital subscriptions, and the newsroom roughly doubled in size, adding hundreds more […]
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Back to news homeReport: Apple explored ads in Apple Maps as it weighs broader ads push
A new report from Bloomberg indicates Apple may be expanding its advertising business beyond the App Store and other first-party apps like News and Stocks. This plan could see Apple […]
How to run growth marketing during a recession
Jonathan Martinez Contributor Jonathan Martinez is a former YouTuber, UC Berkeley alum and growth marketing nerd who’s helped scale Uber, Postmates, Chime and various startups. More posts by this contributor […]
How Mark Zuckerberg Is Leading Meta Into Its Next Phase
SAN FRANCISCO — Mark Zuckerberg, the founder and chief executive of the company formerly known as Facebook, called his top lieutenants for the social network to a last-minute meeting in […]
Twitter’s Earnings Falter as It Fights with Elon Musk
Twitter is embroiled in a grueling legal fight with Elon Musk as he tries to back out of a $44 billion acquisition of the company. It has slowed its hiring […]
How Wish Built (and Fumbled) a Dollar Store for the Internet
Consumers have complained to the Better Business Bureau about Wish products that never arrived or were unrecognizable when they did. France, which was one of Wish’s largest markets, ordered search […]
Fighting the ‘copycat’ stigma in SaaS: 3 tricks that work
Sachin Gupta Contributor Sachin Gupta is the CEO and co-founder of HackerEarth. He was formerly a software developer at Google and Microsoft, and now oversees HackerEarth’s sales, marketing and general […]
How Influencers Hype Crypto, Without Disclosing Their Financial Ties
Some of the projects that Mr. Armstrong promoted were small-time, experimental crypto ventures that eventually encountered problems. In those cases, he said, he considered himself a victim, too.“They’re preying on […]
What We Learned About TV During Its Biggest Week
Stocks were plunging and Covid cases were surging.Who’s ready to buy some ads?For the first time in three years, the upfronts — the showcases the media industry throws for advertisers […]
Streaming ad spend grew 57% in 2021 reaching $15.2B, market to more than double from 2020 to 2022
Ahead of the start of the 2022 IAB NewFronts, where media and entertainment companies pitch their upcoming offerings to advertisers, the industry group behind the multi-day show released its annual […]