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FullStory secures $25M to help companies spot issues in their apps and websites

FullStory, which sells analytics tools for apps and websites, secured $25 million in new equity financing, paperwork filed with the U.S. Securities and Exchange Commission this week shows. TechCrunch couldn’t […]




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Flipping the sales script: How to break biases and diversify sales teams

Arwa Kaddoura Contributor Arwa Kaddoura has worked for nearly 20 years in cloud GTM strategies and scaling startups and large enterprises. As CRO of InfluxData, she oversees global sales activities, […]




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How to improve retention, growth marketing’s golden metric

Jonathan Martinez Contributor Jonathan Martinez is a former YouTuber, UC Berkeley alum and growth marketing nerd who’s helped scale Uber, Postmates, Chime and various startups. More posts by this contributor […]




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Experts Weekly: Microsegmentation, PMF experiments and personalized shopping

Growth marketing (TechCrunch+) 3 experiments for early-stage founders seeking product-market fit: Elise King, director of Human Ventures’ entrepreneur-in-residence program and member of the firm’s investment team, spoke with founders and […]




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11 ways to make personalized shopping more effective and profitable

Vitaly Alexandrov Contributor Vitaly Alexandrov is a serial entrepreneur and the founder and CEO of Food Rocket, a rapid grocery delivery service. Since customer-centric digital strategies are now the norm […]




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How Pilot convinced Index Ventures to think long-term about margins

On a recently recorded (and soon-to-be published) episode of the Found podcast, an entrepreneur told my co-host and me that he sees a broad swath of the venture capitalists out […]




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4 ways to make DEI a key component of customer service and culture

Joyce Lee Contributor As Alorica’s chief culture officer, Joyce Lee oversees the development and execution of programs, activities and events that keep 100,000+ employees engaged and inspired. Truly effective customer […]




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‘No code’ tool maker, Heyflow, nabs $6M to fix your customer conversions

Heyflow, a Hamburg, Germany-based startup touting ‘no code’ tools for easily building interactive “clickflows” to boost customer conversions, has bagged a $6 million seed. The round was led by Project […]